Captain Morgan and Pepsi MAX to launch unique pop-up experience in Shoreditch
Captain Morgan and Pepsi MAX are celebrating their new pre-mixed drink with a two-day immersive event called ‘The Mixer’ in Shoreditch. On 23 and 24 October, the event will transform Kachette into a free daytime convenience store and an exclusive house party by night. During the day, visitors can customise their own Captain Morgan Original Spiced Gold x Pepsi MAX cans, capture moments on CCTV screens, and even access the evening’s guest list through a hidden ATM.
At night, those lucky enough to gain entry will discover a secret house party behind the convenience store’s fridge doors. Once inside, partygoers can lounge in a quirky living room setting, add photos to a Polaroid wall, or join the main action in the ‘kitchen’ with guest DJs set to take over the decks for an unforgettable night.
The event marks the nationwide release of Captain Morgan Original Spiced Gold mixed with Pepsi MAX, a convenient, pre-mixed drink with a 5% ABV. This new pairing blends the spiced sweetness of Captain Morgan with the crisp taste of Pepsi MAX, offering a smooth and refreshing drink perfect for any occasion.
Date: 23 - 24 October 2024. Times: Convenience Store: 12-6PM / House party: 7pm - 11pm Wednesday night & 7pm - 12am Thursday night. Location: Kachette, 347 Old St, London EC1V 9LP.
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