The Ice Cream Project by Anya Hindmarch returns to London
Anya Hindmarch's Ice Cream Project returns, offering a selection of unexpectedly delicious ice creams and sorbets that celebrate her favourite cult food brands.

Image: The Ice Cream Project: The Sequel, Anya Hindmarch
Anya Hindmarch's Ice Cream Project is back for its second year, offering a unique experience. Located at The Village, this concept store offers a selection of unexpectedly delicious ice creams and sorbets that celebrate Anya Hindmarch's favourite cult food brands from 29 June - 27 August 2023.
The Ice Cream Project stands out with its distinctive twist, drawing inspiration from household pantry staples such as savoury sauces, condiments, biscuits, breakfast cereals, and even crumpets. This imaginative approach leads to a delightful exploration of unique taste sensations, creating a true celebration of Anya Brands. Exciting new additions to this year's menu, including Ambrosia rice pudding, Ribena, and Tiptree lemon curd, cater to the daring ice cream enthusiasts seeking a thrilling taste adventure.

Image: McVitie's Digestives ice cream. Anya Hindmarch Ice Cream Project
Among the selection of flavours, there are also intriguing options like Heinz Tomato Ketchup, Blue Dragon sweet chilli, Branston with cheddar cheese! Birds Eye petits pois (sorbet), Kellogg's Coco Pops, Kellogg's Rice Krispies, Kikkoman Soy Sauce, KP Original Salted Peanuts, Maldon Salt with dark chocolate, McVitie's Digestives and Warburtons Crumpets.
Each original recipe is meticulously handcrafted in small batches in Devon, using the finest ingredients. Visitors can enjoy the flavours on the spot, savouring them by the scoop from £3.50, or opt for the 500ml tubs to take away for £15. The Ice Cream Project offers the perfect summer treat for the warm sunny days!
Date: 29 June - 27 August 2023. Opening hours: Monday - Saturday: 10am - 6pm, Sunday: 12 - 5pm. Location: The Village, 11 Pont St, London SW1X 9EH.
Website: anyahindmarch.com Instagram: @theanyacafe
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